But Wait ... There's More!: Tighten Your Abs, Make Millions, and Learn How the $100 Billion Infomercial Industry Sold Us Everything But the Kitchen Sink

But Wait ... There's More!: Tighten Your Abs, Make Millions, and Learn How the 0 Billion Infomercial Industry Sold Us Everything But the Kitchen Sink


But Wait ... There's More!: Tighten Your Abs, Make Millions, and Learn How the 0 Billion Infomercial Industry Sold Us Everything But the Kitchen Sink
But Wait ... There's More!: Tighten Your Abs, Make Millions, and Learn How the 0 Billion Infomercial Industry Sold Us Everything But the Kitchen Sink - Whether it was a Ginsu knife, George Foreman Grill, Tony Robbins' motivational book, kitchen device by Ron Popeil, or any of the countless other famous products that have been marketed on infomercials over the years, admit it: you or someone you know has bought one—and you're not alone. Last year, one out of every three Americans picked up the phone and ordered a product from a television infomercial or home shopping network, and in But Wait . . . There's More! journalist (and infomercial addict) Remy Stern offers a lively, behind-the-scenes exploration of this enormous business—one that markets the world's most outrageous products using the most outrageous tactics. Don't let the kitschy exterior fool you: behind the laughable demons

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